Merck Associate Director, Program Implementation and Data Realization in Lawrence, Kansas
Our Marketing team are passionate about bringing our medicines and vaccines to our customers around the world. Through digital listening and patient analytics, we are able to understand our customers’ needs and strive to provide solutions to meet them.
This position is location agnostic.
In this role, the AD will collaborate:
With the field to communicate strategy, determine optimal execution and obtain feedback to measure success, identify gaps in field needs and to adjust strategy for execution
Across agile marketing teams and with the field to implement the execution of campaigns and projects across all channels and customer segments
With internal stakeholders to leverage data/insights to improve the precision of execution in the field and/or to measure the success of programs/projects
Across marketing teams within the vaccines business unit, to coordinate and integrate G9 programs in the context of the portfolio
This role requires a deep understanding of customer stakeholder needs in the HPV ecosystem, field experience and will be responsible for (but not limited to):
Communication with the field i.e. creation of field communications, national meeting planning and execution, field feedback and communication of feedback to marketing agile teams, new Hire onboarding and L&D support
Operations i.e. campaign flags, call plans, ROME support, NBE integration, Field suggestions creation, approval, assessment and support, Veeva surveys, NST engagements
Field Strategy, Education, Implementation i.e. collaboration with marketing agile teams to proactively share ‘voice of the field’ to inform strategy and to implement execution of campaigns across channels and customers; Challenger & Execution selling model; collaboration on development of field resources
Performance Assessments i.e. analyzing both quantitative and qualitative brand and engagement performance and assessment of resource utilization
Collaboration with data insights team to leverage data/insights to improve the precision of execution in the field and/or to measure the success of programs/projects
Collaboration with market research to understand HCP attitudes and behavior to be able to connect the dots between the Digital Engagement Team and customer facing roles
Analyzing field engagement metrics, communicating the trends with stakeholders and recommending next steps
Education Minimum Requirements:
Preferred: MBA or equivalent
Required Skills and Experience:
Exceptional prioritization, collaboration and communication skills
Strong operational and field execution acumen
Strong prioritization and project management skills with attention to detail
Strategic, analytical and innovative
Proactive and self-directed
Effective at navigating whitespace opportunities
Minimum of 5 years of experience in relevant sales/marketing disciplines
Flexible and resilient in a changing environment
Preferred Skills and Experience:
Navigating medical/legal review
Experience across multiple brand marketing, sales and support roles
Experience motivating and leading teams with and without authority
Familiarity with scrum and/or agile marketing principles
Prior scientific or medical education experience
Familiarity of subpart E is a plus
Our Human Health Division maintains a “patient first, profits later” ideology. The organization is comprised of sales, marketing, market access, digital analytics and commercial professionals who are passionate about their role in bringing our medicines to our customers worldwide.
Who we are …
We are known as Merck & Co., Inc., Kenilworth, New Jersey, USA in the United States and Canada and MSD everywhere else. For more than a century, we have been inventing for life, bringing forward medicines and vaccines for many of the world's most challenging diseases. Today, our company continues to be at the forefront of research to deliver innovative health solutions and advance the prevention and treatment of diseases that threaten people and animals around the world.
What we look for …
In a world of rapid innovation, we seek brave Inventors who want to make an Impact in all aspects of our business, enabling breakthroughs that will affect generations to come. We encourage you to bring your disruptive thinking, collaborative spirit and diverse perspective to our organization. Together we will continue Inventing For Life, Impacting Lives while Inspiring Your Career Growth .
Invent. Impact. Inspire.
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Flexible Work Arrangements:
Valid Driving License:
Number of Openings:
Requisition ID: R116646