SelectQuote Marketing Data Analyst II in Overland Park, Kansas
Founded in 1985, SelectQuote provides solutions that help consumers protect their most valuable assets: their families, health and property. The company pioneered the model of providing unbiased comparisons from multiple, highly rated insurance companies allowing consumers to choose the policy and terms that best meet their unique needs. Two foundational pillars underpin SelectQuote's success: a strong force of highly trained and skilled agents, who provide consultative needs analysis for every consumer, and proprietary technology that sources and routes high-quality leads. The company has three core business lines: SelectQuote Senior, SelectQuote Life and SelectQuote Auto and Home. SelectQuote Senior, the largest and fastest-growing business, serves the needs of a demographic that sees 10,000 people turn 65 each day with a range of Medicare Advantage and Medicare Supplement plans.
The Marketing Data Analyst II role is responsible for the execution of all reporting needs for a variety of divisions. As a Marketing Data Analyst II for SelectQuote, you will work closely with both internal marketing team members along with members of other departments to develop and analyze metrics that will be used to hit performance targets for a multimillion dollar annual marketing budget, including both operational and financial measures. This is data driven role in which the analysis will drive company decisions, and provide the opportunity to have an immediate impact on the business' performance.
Develop detailed, quantitative analysis work associated with developing meaningful insights to business performance
Standardize and maintain metrics within the cube, Power BI and other reporting interfaces
Evaluate performance of different marketing channels based on operational and financial performance
Ability to evaluate unit and aggregate economics of channels and recommend changes to current optimization strategy
Provide variance and impact analyses of lead generation, cost, revenue and contribution margin
Collaborate closely with internal marketing team members to develop ad hoc reporting as needed to ensure each team has the data needed to hit KPI targets
Collaborate with members of Sales, Finance, Operations and Accounting departments
Serve as subject matter expert and give business direction to the Data Science, Data Enablement, Business Intelligence, and Telecommunications groups
Knowledge, Skills, and Abilities:
Excellent analytical skills (projecting, costing, budgeting, etc.).
High level of self-motivation; ability to accomplish goals independently.
Articulate and well-spoken; strong interpersonal, communication and presentation skills.
Detail-oriented aptitude; a high degree of accuracy is required.
Fast learner who is career minded and seeks additional responsibility as earned
Training and Experience:
Bachelor's Degree in Finance, Marketing, Data Analytics, or related field
Strong proficiency with SQL – 4+ years of experience.
Skilled with Microsoft Office, including Excel and PowerPoint
Ability to work in a fast-paced environment managing multiple projects, multiple channels and segments simultaneously in a cross-functional team
It's an exciting time to join SelectQuote. We became a publicly traded company in 2020 with the first 100% virtual IPO (non-biotech) in American history. We have also been recognized nationally on the 2021 Top Workplaces USA list and by the Kansas City Business Journal as a 2020 Best Places to Work honoree.
Full-time employees are eligible for medical, dental, vision, voluntary short-term disability, company-paid long term disability, company-paid life insurance and accidental death & dismemberment (AD&D), 401(k) + company match and 100% vesting after 4 years, discretionary profit sharing, employee stock purchase program (espp), paid time off, floating holidays, paid maternity leave, paid parental bonding leave, tuition reimbursement, jury duty pay, and other paid leaves vary based on work location.