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DEG Strategic Planning Director in Overland Park, Kansas

DEG is a full-service digital agency crafting data-driven, creatively led, and customer-centric experiences that resonate at the point of greatest impact. We fuse creativity, strategy, and technology to transform our clients’ businesses and engage their customers in the moments that matter most. In the face of extraordinary transformation in technology and marketing, DEG is looking for a Strategic Planning Director to drive real business outcomes through customer-centric solutions.

Our strategic planning group sits at the intersection of technology and creativity, working on major brands like LVMH, PepsiCo, AMC Theatres, Salvation Army, Shiseido and Hersheys. Our entrepreneurial culture gives our associates the autonomy to drive real change in the pursuit of what is right for the client, and our planning team plays a critical role in driving what’s next. And now we’re looking for a Strategic Planning Director to join our growing team to deliver on this vision.

When you join our team, you will lead strategy in delivering exceptional customer experiences and flex your muscle by digging for insights, crafting the strategy, and ensuring we deliver innovative solutions across all touchpoints, channels, and devices.

Responsibilities

  • Overseeing qualitative and quantitative research to develop a rich picture of what people are thinking, feeling, and doing related to our portfolio of brands;

  • Developing hypothesis-driven testing and optimization methods to better understand what’s working (and what’s not) and communicate those performance driven metrics to clients;

  • Collaborating with Analytics & Insight team to develop new insights using first and third-party data;

  • Crafting the overall strategic direction for the accounts assigned to you and continually orienting our integrated teams to that vision;

  • Contributing to new business pursuits by developing a unique point of view on the marketplace and audiences;

  • Building presentations and documents articulating research, insights, recommendations, and measurement plans for clients;

  • Collaborate with our community of experts in paid media, CRM, social media, e-commerce to develop and execute cross-channel strategies;

Qualifications

  • BS or BA in Marketing, Communications or a combination of education and experience

  • 6-10 years of experience in strategic planning or related field

  • Intelligent, strong work ethic, curiosity, and a passion for strategy

  • Thorough understanding of online marketing and web metrics

  • Excellent written and oral communication, as well as project management skills

  • Ability to present complex data to c-suite audiences

  • Excellent problem solving and analytical skills, and ability to think strategically and logically

  • Able to spot emergent culture trends

  • Willing to work in a fast-paced, fast-growing creative agency

Benefits

  • Multiple health plan options, including supplemental insurance and pre-tax FSAs

  • Life insurance, AD&D, and short- and long-term disability plans with company-paid premium

  • Ample paid time off, holidays, and flex time

  • Fully paid leave for new parents, including maternity, paternity, and adoption leave with financial assistance

  • Additional paid-leave options, like military leave for active duty service members deployed to full-time service and disaster leave for those who experience a natural disaster affecting themselves or their immediate family

  • 401(k) retirement savings plan with auto-enrollment and a company-sponsored matching program

  • Bonus plans based on company and individual performance

  • Culture Club social events throughout the year

  • Free refreshments, including soda, juice, sparkling water, and Roasterie hot and nitro cold brew coffee in our company coffeehouse, as well as free on-tap and bottle beer for our weekly Beer:30

DEG is an equal-opportunity employer and all qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.

About DEG

Digital is in our DNA. Since our founding in 1999, DEG has become one of the fastest-growing agencies in the country. A member of Dentsu, we are a global, full-service digital experience agency crafting solutions that help national and global brands meet their business objectives. While other shops are now working to grow their digital presences, we were born here.

Our associates are always evolving and finding new ways to collaborate together to solve our clients’ toughest challenges. After all, at DEG the best idea wins—no matter where it comes from.

Here, you can grow and pursue your passions, prioritize your family, contribute to your community, and actively travel. Our “work hard, play hard” mentality provides everyone with a fun, casual work environment that embraces new and better ways of doing things, and new and better things to do for our clients. The result is consistently being named one of the best places to work.

The question you must now ask is: Are you ready to evolve?

ID: 2020-2022

External Company URL: http://www.degdigital.com/

Street: 6601 College Blvd.

Telecommute: Yes

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