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G2 Research Principal, Security in Topeka, Kansas

About G2 - The Company

G2 (http://www.g2.com/) is where you go for software. When you join us, you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 million people come to G2 to inform smarter software decisions based on honest peer reviews. Authenticity is our focus, and every day we help thousands of companies, and hundreds of employees, propel their potential. Ready for meaningful work that starts and ends with compassion and heart? You’ve come to the right place.

G2 is going through exciting growth! We’ve recently secured our Series D funding of $157 million, which will further allow us to grow and develop our product and people. Read about it here (https://culture.g2.com/news/g2-series-d-announcement) !

About G2 - Our People

G2 was founded to create a place where people will love to work. We have big goals, and are grounded in our PEAK values—high performance and entrepreneurship, while also being authentic and kind. Employees are led by conscious leaders who are connected by shared commitments and 7 core leadership principles. We celebrate each other's successes, forgive mistakes, and support one another during challenging times. Together, we will grow and reach the top, while staying true to our values, ethics, and people.

As we foster our high-performance and entrepreneurial culture, we strive to create meaning in work and provide more than just a job: a true calling. At the heart of our community and culture are our people. Our global G2 team comes from a wide range of backgrounds and experiences, and that’s what makes our G2 community strong and vibrant. We want everyone to bring their authentic selves to work, and we do this through our company and team events, our G2 Gives charitable initiatives, and our Employee Resource Groups (ERGs).

We support our employees by offering generous benefits, such as flexible work, ample parental leave, and unlimited PTO. Click here (http://culture.g2.com/benefits) to learn more about our benefits.

G2 is excited to offer a remote work environment for our employees, unless otherwise stated in the job description. If you are interested and eligible to partake in a hybrid office plan, please ask your recruiter for more information.

About The Role

G2 is seeking a Market Research Principal Analyst focused on Security software and markets to share in maintaining and curating our real-time taxonomy and the related research that powers our G2 marketplace. Our analysts put buyers first through our work in developing independent and unbiased categorization of B2B software and data-driven thought leadership.

At a fast paced, hyper growth company like G2, responsibilities, tasks, and projects can evolve rapidly and the ability to adapt is critical.

We’re looking for someone who understands the importance of data and has the ability to convert that data into compelling narratives, and reports using their oral and written presentation skills. We remain 100% unbiased in our analyses, combining our technology and industry knowledge with the data/experiences of real software users.

Principals support their fellow team members in the growth and maintenance of G2’s priority categories, and bring their own subject matter expertise and experience to a given range of software markets - supporting the development of a subset of our overall software taxonomy.

In This Role, You Will:

  • Category Expertise : Serves as a subject matter expert on their market and organizational digital transformation initiatives related to their market. Develops an authoritative view on the specific software space, and a deep understanding of what software buyers need to know to make informed buying decisions.

  • Thought Leadership, Writing & Analysis: A demonstrated thought leader in their market with a strong ability to deliver credible content in a variety of formats on the subject. Produce timely, actionable and original insights for enterprise buyers of technology that help educate and inform them about B2B technology and market trends to improve buying and use decisions. Develop an authoritative voice and source/deliver content independently. Demonstrates a strong understanding of industry trends and how they impact software buyers/users. Amplify professional analyst brand by posting on social and professional networks, and attending/speaking at industry related events. Takes ownership over the promotion of their content internally and externally.

  • Category development : Take appropriate actions to grow the business in the assigned categories through sales support, business development, partner development and other methods as necessary. Assist in driving the direction of the category roadmap for their team’s markets.

  • Vendor relationships : Take a proactive approach to connecting with vendors and coach other team members to do the same. Participate in G2’s Lead Analyst program, providing white-glove service to key customers in partnership with sales; delegate related activities to team members.

  • Collaboration: Collaborates with the rest of the G2 Product R&D and market facing teams to develop and deliver new types of research offerings. Collaborate with the rest of the G2 team to develop and deliver new reports, insights and offerings. When relevant, identify themes and trends that expand across multiple markets or industries, engage with fellow analysts around those themes.

  • Mentorship : Be a trusted advisor to team members with different experience from your own. Aid them in expanding their expertise, encourage their growth, listen & share feedback.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.

  • 5+ years of market research, analyst or security-specific experience preferred.

  • Proven experience and knowledge in the security software market.

  • Bachelor’s degree, preferably in related discipline - or equivalent, relevant work experience.

  • Have a curiosity and desire to dig deep into trends and topics, making them accessible to software buyers.

  • Strong writing, secondary research and listening skills.

  • Strong presentation and communication skills.

  • Fast learner who can work independently.

  • Proven ability to work on multiple projects simultaneously and meet deadlines.

  • Focused on identifying problems with creative solutions.

  • Ability to work cross functionally across different departments to deliver impact.

  • Established relationships with software buyers and vendors is a plus.

  • Clear passion about G2 portfolio and ability to identify possibilities in our industry.

  • Experience working in a fast-paced, SaaS environment.

What Can Help Your Application Stand Out:

  • Experience with Market Research in Security

Our Commitment to Inclusivity and Diversity

At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here (https://culture.g2.com/commitments) .

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